Knowledge Center

Reaching The Right Audience

Marketing to the Wrong Audience?

January 10, 2017
How’s that working for you? Your gut needs a data check.

Don’t Underestimate Gen X

March 22, 2016
Download our guide to the generation at the peak of its buying power.

Trending Now: Jewelry

March 11, 2016
Reaching the Dream Market

Top 5 Fundamental Principles for Marketing, Regardless of Your Target

February 26, 2016
Regardless of which generation your business targets with its marketing, there are five fundamental principles you need to adhere to in order to make a meaningful and sustainable connection with them.

Digital Marketing Minute February 25, 2016

February 26, 2016
Every week we share trends and articles on digital marketing.

Marketing to Millennials

February 10, 2016
Gain the interest of this large, diverse and influential group

Marketing Across Generations

February 3, 2016
One message (or media) does not fit all generations. Learn how the generations think, behave, and spend.

Which comes first, variety or frequency?

January 27, 2016
Gone are the days when one ad made phones ring off the hook. But it’s not all about the media mix—you need to balance platform with frequency.

Resolve to Balance Your Media Diet

January 6, 2016
Optimal portions deliver the most conversions

The Science of Audience Targeting

November 24, 2015
A well defined target market is the first step in creating a marketing strategy. Audience targeting is an efficient way to deliver your ad or brand message to your best prospects.

LinkedIn Feed

Contact Us